Cookie Policy

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1. INTRODUCTION

This Cookie Policy explains how SMYE Fine Jewellery ("SMYE", "Company", "we", "our" or "us") uses cookies and similar technologies when you visit or interact with our website. By using our website, you are consenting to our use of cookies in accordance with this Cookie Policy and our Privacy Notice.

Cookies help us provide a secure, efficient and personalised browsing experience. They enable essential website functions, remember your preferences, improve website performance and help us understand how visitors use our website.

This Cookie Policy should be read together with our Privacy Policy, which explains how we collect, use and protect your personal information.

2. WHAT ARE COOKIES?

Cookies are small text files that are stored on your computer, mobile device or web browser when you visit a website.

Cookies allow websites to recognise your device during the same browsing session or on future visits. They help websites remember information such as your login status, shopping cart contents, language preferences and other settings, thereby improving your overall browsing experience.

Cookies generally do not identify you personally. However, where cookies are capable of identifying an individual, they shall be treated in accordance with our Privacy Policy and applicable law.

3. WHY WE USE COOKIES

We use cookies for various legitimate business purposes, including to enable the website to function properly; maintain website security; authenticate registered users; remember your shopping cart and wishlist; facilitate secure checkout; save your browsing preferences and account settings; analyse website traffic and visitor behaviour; improve website functionality and performance; personalise content and product recommendations; measure the effectiveness of advertising campaigns; provide customer support; and detect, investigate and prevent fraudulent or unauthorised activities.

4. TYPES OF COOKIES WE USE

A. Essential Cookies

Essential cookies are necessary for the proper functioning of our website. These cookies enable core features without which certain parts of the website may not operate correctly. These cookies help us authenticate users; maintain secure login sessions; remember shopping cart contents during checkout; process online purchases; protect against fraudulent transactions; maintain website security; and ensure the technical operation of the website.

While you may configure your browser settings to restrict or block essential cookies, doing so may affect the availability and functionality of certain features of the website.

B. Functional Cookies

Functional cookies help us remember the choices you make while using our website so that we can provide a more personalised shopping experience. These cookies may remember preferred language; preferred currency (where available); saved shopping cart items; wishlist items; recently viewed products; login preferences; account settings; and other website preferences.

These cookies improve convenience and reduce the need for users to repeatedly enter the same information during subsequent visits.

C. Analytics Cookies

Analytics cookies help us understand how visitors interact with our website. These cookies collect aggregated and, where possible, anonymised information regarding website usage, including pages visited; time spent on the website; navigation paths; device and browser information; website performance; referral sources; user engagement patterns.

The information collected enables us to improve website functionality, optimise customer experience and better understand user preferences.

D. Marketing and Advertising Cookies

Subject to your consent, marketing cookies help us deliver content and advertisements that may be more relevant to your interests. These cookies may be used to measure the effectiveness of marketing campaigns; understand customer interests; personalise advertisements; limit repetitive advertisements; analyse engagement with promotional content.

Where required by applicable law, such cookies shall be activated only after obtaining your consent.

E. Third-Party Cookies

Certain cookies may be placed by carefully selected third-party service providers engaged by us to facilitate the operation, security and continuous improvement of our website and services.

Depending on the features and services available on our website from time to time, such third- party service providers may assist us with website hosting and e-commerce platform services; payment processing; website analytics and performance measurement; advertising and marketing campaigns; customer engagement and communication; order fulfilment, shipping and logistics; fraud detection and website security; and other services necessary for the efficient operation of our business.

These third-party service providers may place cookies or similar technologies on our website in accordance with their respective privacy and cookie policies. We encourage users to review the privacy and cookie policies of such providers where appropriate.

As our business, website functionality and technology infrastructure continue to evolve, the third-party service providers engaged by us may also change from time to time. Accordingly, this Cookie Policy may be updated periodically to reflect material changes in our use of cookies or the categories of third-party services utilised by us.

5. COOKIE CONSENT

When you first visit our website, you may be presented with a Cookie Consent Banner or Cookie Preference Centre.

Depending on your preferences, you may:

  • accept all cookies;
  • reject non-essential cookies; or
  • customise your cookie preferences.

Your preferences may be modified at any time through the Cookie Preference Centre, where available, or through your browser settings.

Your continued use of the website shall constitute your consent to the use of cookies in accordance with this Cookie Policy.

6. MANAGING YOUR COOKIE PREFERENCES

Most web browsers allow users to control the use of cookies through their browser settings.

You may choose to delete existing cookies; block future cookies; receive notifications before cookies are placed; or configure browser preferences for specific websites.

Please note that restricting or disabling certain cookies may affect the proper functioning of our website, including shopping cart functionality; customer account access; checkout process; saved preferences; personalised recommendations; and certain website features.

Instructions for managing cookies may generally be found within your browser's "Help" or "Settings" section.

7. COOKIE RETENTION

Cookies used on our website may either be:

Session Cookies – These remain active only during your browsing session and are automatically deleted when you close your browser.

Persistent Cookies – These remain stored on your device until they expire or are manually deleted. Persistent cookies help remember your preferences for future visits.

The duration for which cookies remain on your device depends upon the purpose for which they are used and the settings applied by the relevant service provider.

8. POLICY UPDATES

As our website, technology and business operations evolve, the cookies used on our website may also change. Accordingly, we may update this Cookie Policy from time to time to reflect changes in our website, applicable legal requirements or industry practices.

Any revised version shall become effective upon publication on the website unless otherwise stated.

We encourage users to periodically review this Cookie Policy to remain informed about our use of cookies.

9. CONTACT US

If you have any questions regarding this Cookie Policy or our use of cookies, please contact us on the following email address smyefinejewellery@gmail.com.

For further information regarding how we collect, use, disclose and protect your personal information, please refer to our Privacy Policy.